I firmly believe that innovative and unconventional design is essential to successful contemporary business endeavors. As the market continues to become globalized and is therefore constantly being flooded with new products and services, it is essential that unique, but bold design is utilized as a primary way for individuals and businesses to stand out among the others. I strive to adhere to this objective by creating inventive designs that are simplistically elegant, but simultaneously absorbing, and complex. In general, the notion of the paradox continues to inspire me, such as the combination of the decorative and embellished with that of the basic and straightforward. Further, I work to display primary aesthetic principles while experimenting with both the spaces of compositions and the shapes of type and form. As I move forward, I wish to uncover ways to conceptualize and rationalize patterns of the intangible world through concrete design.